The Power of Back-Linking

18 05 2009

Now that the blog has been running for about 6 weeks, I’m really starting to see how my traffic fluctuates, and on which days it sees more readers and why. The biggest difference seems to come from what I tag things with (affecting search engines) and links to my page from other websites – whether other bloggers, or Facebook, or my friends and family or just from people who decide they like what I’ve written and pass it on.

The magic of the internet and the huge power of social change or education through blogging comes from back-linking and word of mouth. The more people that know about you and share links to your site, the more traffic you will get, and thus the circle continues. I was very excited today when I was reading a blog by a friend who I met while doing volunteer work through AIESEC in Morocco, Caitie Hawley, to read that she was linked to Nisha Chittal’s blog which is a decently well-known dot.com about politics and social change.

Nisha recently wrote about 25 ways to use your blog or social media to create change, and I found her suggestions quite interesting, and also that I had already instinctively done at least a few of them in trying to keep the blog interesting for my readers:

1. Start simple: write a post on an issue you care about. Chances are, most people don’t know much about it. Inform them.

7. Highlight nonprofits that are creating change, like this one: Global Giving.

11. Write about your experiences with volunteer or nonprofit work. >>> This one’s coming soon guys!

12. Write your own ideas on how global human rights issues can be alleviated.

15. Discuss how social media plays a role in the non-profit community.

16. Write about advocacy in digestable ways for would-be donors, supporters like The Girl Effect video.

17. Highlight events related to advocacy efforts.

18. Interview or profile someone involved in social justice/human rights efforts like Vandana Shiva.

25. Include a link in your blog to great websites that allow you to make a difference with just a click, like The Hunger Site.

These are the ones I particularly liked from Nisha’s blog, but there are SO many ways to use new media such as blogging to get the word out there and be heard…I also find it interesting that the three people involved this time are also all linked through the global student network AIESEC.

Feel free to send me links to your own blogs or websites and I will pass on the magic of internet traffic!

– Sarah Topps





Flu Pandemic

7 05 2009

Since the H1N1 virus first emerged, panic about the possibility of a global flu pandemic has subsided substantially. It seems that while the virus may be moving fast enough to kill people, it is not moving fast enough to scare them. However, a press report released today said that this outbreak could infect up to 2 billion people – one third of humanity!

The World Health Organization raised their estimation of the threat of a widespread pandemic to phase 5 on April 29th, but more recently a spokesperson has mentioned the possibility that it will go to phase 6 – the highest level of threat, indicating a widespread outbreak in communities in at least two WHO regions globally.

pandemic-phases

Interestingly, while browsing the available information on what exactly we would do if a full-blown pandemic were to erupt, I found startlingly little concrete information and almost no one who said they would actually be in charge during such an event. Would it be the local governments? The state? The UN or the WHO? The Red Cross perhaps? No one really seems to know.

I also came across a talk given at TED by Laurie Garrett in 2007 in response to the outbreak of Avian Bird Flu, which is shown below. It is quite a riveting 20 minute video and she really covers, or at least asks, all of the questions and common answers that we would find ourselves giving if a flu pandemic were to occur.

– Sarah Topps





Farmer Suicides

5 05 2009

Recently I was horrified to learn that mass suicide due to debt is not uncommon in some parts of the world. Some 1500 farmers committed suicide last month in India due to their debt from crop failure. A further 200 000 have died since 1997, a mere 12 years ago.

The article goes on to talk about Australian farmer suicides – they’re killing themselves at the staggering rate of one farmer every four days! I am blown away by these numbers – surely in a developed country such as Australia there must be other options for these people? I feel I have to question a system where individuals are driven not only to debt and unemployment, but actual suicide over their crop failures.

vandanashiva1Vandana Shiva is a well-known activist in this area, working mostly in India, she gives hope to the people, helping to organize countless protests and demonstrations against everything from major-scale dams and hydro-electric projects funded by the World Bank, to the maltreatment of individual squatters in the cities.

– Sarah Topps





CASID Conference!

5 05 2009

I’ve been wondering lately whether or not to attend the upcoming conference at Carleton University in Ottawa. It’s the annual conference hosted by the Canadian Association for the Study of International Development (CASID).

The theme this year is International Development in Times of Crisis and Opportunity so it could be really interesting. Also, the people I meet at these events are always really interesting. It will run from May 27 to 29, Wednesday to Friday.

It’s open to the public as well, so if you’re interested in development, you should at least check out the program.

– Sarah Topps








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